Skin clinic · Sydney
A booked-out clinic,with 800% more weekly sales.
We rebuilt L'Amour's Google and Meta ads, fixed their booking tracking and turned their ad budget into a steady flow of new clients through the door.
- Google Ads
- Meta Ads
- Tracking and analytics
- Email and SMS
- Content production
The challenge.
L'Amour is a skin clinic in Strathfield. They had spent around nine months on Google Ads with roughly 8.5% of spend going to interstate searches that could never book, and bookings in Timely were not tracked back to the ads that drove them.
What we did.
- Acquire
Restructured Google Ads around local, high-intent treatment searches and cut interstate waste.
- Acquire
Ran Meta bookings campaigns, then built a qualified lead form asking suburb, skin concern, budget and availability.
- Convert
Built a Timely booking success page and connected GA4, GTM and Google Ads so every booking is measured.
- Compound
Filming nights, EDMs and seasonal campaigns for formal season, wedding season and Black Friday.
The results.
September sales were up 43% on August, and the best week of the engagement was 8x the quietest. The new qualified lead form started filling the books from its first fortnight, and nearly half of those enquiring chose a premium treatment budget.
| Measure | Change | Quietest week to best week |
|---|---|---|
| Weekly sales | +800% | 8x |
| Appointments | +443% | 31 more a week |
| New clients | +1,500% | 15 more a week |
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